Driving Innovation with Generative AI: A Continuing Partnership
Heicoders Academy delivered a successful customised Generative AI workshop for Unilever in 2024, leading to a renewed partnership for an additional workshop in 2025.
Customer Snapshot
The Challenge: Breaking the Cycle of Disengaging Training Sessions
As part of Unilever’s learning day initiative, the team had previously experienced workshops that were dry and disengaging, leaving employees unmotivated. When they approached Heicoders Academy, they were understandably cautious concerned about repeating the same disappointing experience. The challenge was to deliver a Generative AI workshop that would not only educate but genuinely engage their workforce and demonstrate practical value.
Despite their initial reservations, Unilever decided to give Heicoders Academy a chance for their 2024 learning day. The practical, hands-on approach of Heicoders Academy’s workshops, combined with instructors who could make complex AI concepts accessible and relevant to business contexts, addressed their concerns about engagement and practical applicability.
The success of the 2024 workshop completely changed their perception. Impressed by the level of engagement and practical value delivered, Unilever invited Heicoders Academy back for another session in 2025.
Why Heicoders Academy: A Trusted Partner for Cutting-Edge AI Education
Unilever chose Heicoders Academy for its track record in delivering corporate training. What set Heicoders Academy apart during the selection process was the collaborative approach to requirements gathering. Rather than a typical sales conversation, Heicoders Academy sent an actual instructor to the requirements gathering session.
This allowed for concrete discussions about the workshop content, participant needs, and how to ensure genuine engagement; addressing Unilever’s concerns upfront with someone who would actually be delivering the training.
🚀 The Solution: A Tailored and Evolving Generative AI Program
Heicoders Academy designed and delivered a series of cusrtomised Generative AI workshop for Unilever’s team, focusing on real-world applications relevant to the consumer goods industry. In total we created 6x 2-hour sessions for Unilever team where their employees can pick and choose the sessions they wanted to attend:
- Prompt Engineering with Generative AI
- Product and Marketing with Generative AI
- Data Analysis with Generative AI
- Conducting SEO, Audience and Marketing Research with Generative AI
- Generative AI for Strategy Work
- Creative Work and Content Marketing with Generative AI
The success of the first workshop led to a renewed partnership, with Heicoders Academy invited to conduct another workshop in 2025, demonstrating the value and impact of the training.
🏆 Results: Building a Future-Fit Organization Through a Strategic Partnership
The ongoing partnership with Heicoders Academy has enabled Unilever to build a strong foundation of AI knowledge within its organization. The workshops have not only equipped employees with new skills but have also fostered a culture of innovation and experimentation. The repeat engagement is a testament to the quality and effectiveness of Heicoders Academy’s training and their ability to build long-term, strategic relationships with their clients.
What’s Next: Deepening AI Capabilities Across the Organization
Unilever and Heicoders Academy are exploring further opportunities to expand the AI training program, with a focus on more advanced and specialized topics. This ongoing collaboration will ensure that Unilever remains at the forefront of AI adoption in the consumer goods industry
