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AI Hallucinations in Generative AI & How to Fix Them

by | Aug 26, 2025

When Generative AI Hallucinates, Businesses Pay the Price

Generative AI is everywhere—drafting reports, summarising meetings, writing code, and even recommending business strategies. But here’s the uncomfortable truth: Generative AI isn’t always right. And when it hallucinates, businesses end up footing the bill.

Take this real-world example: In 2023, a law firm in the US submitted a legal brief filled with fabricated case citations generated by ChatGPT. The lawyers assumed the tool was accurate. The fallout? Public embarrassment, financial penalties, and reputational damage that lingers to this day.

And this isn’t just a one-off case. From marketing copy riddled with factual errors, to financial analyses based on non-existent data, AI hallucinations are quietly becoming one of the biggest hidden costs of digital transformation.

The question isn’t if your business will encounter hallucinations, it’s when. And the bigger question: Do you have a playbook to deal with them?

What Are AI Hallucinations?

At its core, an AI hallucination is when a generative model produces information that sounds plausible but is factually wrong or entirely fabricated.

  • Ask a chatbot for statistics, and it confidently makes up numbers.
  • Request a product strategy, and it cites “studies” that don’t exist.
  • Get AI to generate code, and the output looks valid, but doesn’t actually run.

Why does this happen?

  1. Lack of grounding: AI models don’t “know” facts. They generate patterns based on training data. Without grounding in reliable sources, they can create fiction.
  2. Poor prompts: Vague or incomplete instructions often push AI into guesswork.
  3. Weak context: If the model isn’t given the right background or business-specific data, it fills the gaps, often inaccurately.

And as Generative AI adoption in Singapore grows, professionals across finance, healthcare, logistics, and consulting industries are more likely to encounter these hallucinations in their daily workflows.

If you’d like to see AI hallucinations in action, check out the short video below that demonstrates just how confidently AI can make things up.

The Real Costs of AI Hallucinations

AI hallucinations aren’t just an inconvenience. For businesses, they come with real risks—financial, reputational, and operational.

1. Productivity Loss

Every time an employee spends an extra hour double-checking AI-generated outputs, that’s wasted productivity. Multiply that by hundreds of employees across a year, and the “time tax” of hallucinations quickly runs into thousands of hours lost.

2. Reputational Risk

Imagine publishing a thought leadership article based on fabricated data. Or sending a client proposal with non-existent references. Once misinformation is out, retracting it doesn’t always repair the damage. In an age where credibility is currency, hallucinations can cost more than money—they can erode trust.

3. Financial Cost

The wrong decision based on AI-generated fiction can directly hit the bottom line. A marketing campaign launched on false consumer insights. A supply chain forecast skewed by non-existent data. Even a small error can snowball into millions in lost revenue or opportunity cost.

Mini Case Studies

  • Finance — Risks of AI in Investment Advice: A Business Insider article (August 2025) explores the dangers of relying solely on AI chatbots for investing. Experts caution that models often omit vital financial factors—like tax implications and liquidity—and can give overly confident, generic advice without accountability. This poses substantial risks for uninformed users making real-world financial decisions.
  • Healthcare — Google Med‑Gemini’s Fabricated Diagnosis: In 2025, Google’s healthcare AI Med‑Gemini hallucinated a non-existent condition, “basilar ganglia infarct,” in a research paper and accompanying blog post. This critical error underscores the potential dangers of unchecked AI output in medical contexts
  • Legal/Consulting — Court Cases with Fake Citations: In the Mata v. Avianca (2023) case, his attorneys were sanctioned for submitting a brief containing six fabricated case citations generated by ChatGPT. Additional AI-related hallucination incidents have since surfaced in subsequent cases like Kohls v. Ellison (2025).
  • Media & Tech — CNET’s AI-Powered Finance Articles: In 2023, CNET used AI to author dozens of finance explainers. Many turned out to include factual errors or plagiarised content. Public backlash forced CNET to suspend the initiative, highlighting how AI-driven errors can tarnish trust and brand reputation.

Bottom line: hallucinations are not rare glitches—they are a systematic risk.

Why Professionals Struggle to Manage AI Hallucinations

So why aren’t businesses better at catching hallucinations?

  1. Lack of AI literacy: Many professionals assume Generative AI is always reliable. They don’t know how to spot when it’s hallucinating.
  2. Over-trust in tools: The more polished the output, the more likely users are to believe it, even when it’s false.
  3. Weak prompt design: Without training in how to frame prompts, users unintentionally trigger vague or misleading outputs.
  4. No AI quality checks: Few organisations have formal review processes for AI-generated work, meaning errors slip through unnoticed.

This is where structured AI training becomes crucial. It’s not enough to just “use AI tools.” Professionals need to understand how these systems work, where they break, and how to design workflows that mitigate hallucinations.

The Playbook to Stop AI Hallucinations

The good news: hallucinations can be managed. Businesses don’t have to accept them as the cost of doing AI. Here’s a practical playbook.

1. Prompt Engineering Best Practices

  • Be specific: Instead of “Write a report on Singapore’s economy,” say “Summarise Singapore’s 2024 GDP performance using data from the Ministry of Trade and Industry.”
  • Provide context: The more background you give, the less AI needs to guess.
  • Use role-based prompts: Framing the AI as a “financial analyst” or “medical researcher” often sharpens its accuracy.

2. Verification Frameworks

  • Human-in-the-loop: Always have subject matter experts review critical outputs.
  • Fact-checking routines: Pair AI with reliable databases or run outputs through validation tools.
  • Chain-of-thought prompting: Asking AI to show its reasoning makes hallucinations easier to spot.

3. Advanced Techniques

  • RAG (Retrieval-Augmented Generation): Connecting AI to live, trusted data sources (e.g., company databases, academic journals) so it grounds outputs in facts.
  • Multi-agent workflows: Using multiple AI models to cross-check each other’s work reduces risk of a single model hallucinating unchecked.
  • Guardrails with APIs: Integrating validation layers into business workflows can auto-flag suspect outputs.

4. Organisational Practices

  • AI governance policies: Define when and how AI outputs should be reviewed.
  • Clear responsibility lines: Employees should know they, not the AI, are accountable for final outputs.
  • Training programs: Equip teams with prompt engineering and validation skills, so they aren’t flying blind.

Why Upskilling Is the Ultimate Fix

Here’s the uncomfortable truth: AI hallucinations aren’t going away. The models will get better, but they will always occasionally generate fiction. The difference lies in whether your teams know how to manage it.

  • Teams without training: waste time, make mistakes, risk reputational damage.
  • Teams with training: design smart prompts, validate outputs, and integrate AI into workflows responsibly.

And this is where structured, hands-on learning makes all the difference. A well-designed Generative AI course in Singapore can give professionals the literacy, techniques, and confidence to use AI effectively, without falling prey to its blind spots.

At Heicoders Academy, for example, our Generative AI course doesn’t just teach people how to “use ChatGPT.” It dives into prompt engineering, hallucination management, and real-world business workflows. The goal: equip professionals to harness AI’s power while minimising its risks.

This isn’t about becoming an AI engineer. It’s about becoming an AI-smart professional, someone who can work with AI, not blindly follow it.

AI’s Power Without Its Pitfalls

AI hallucinations are more than a quirky flaw. They represent a hidden cost to businesses, draining productivity, eroding trust, and putting financial decisions at risk.

The playbook is clear: better prompts, verification frameworks, advanced techniques, and strong governance. But tools and processes alone aren’t enough. The most important asset is skill.

When professionals know how to manage AI hallucinations, they unlock AI’s potential without exposing their businesses to unnecessary risk.

That’s why structured upskilling through practical, hands-on learning like Heicoders Academy’s Generative AI course is the ultimate safeguard. Because the real cost of hallucinations isn’t just the errors themselves, it’s being unprepared to handle them.

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